Google’s Search Quality Rater’s Guidelines have provided every SEO-based company with incredible insight regarding what Google deems to be great or not. There are many criteria to many types of pages, but one thing remains key in everything: low quality webpages will get shunned. Guidelines Are Out! So, what makes... read more →
Jan
20
Jan
13
The concept of Twitter’s conversational ads is genius and simple: the main rule is to engage audiences. A Matter of One Tap It all came about on January 5th, and people in the marketing world immediately started to buzz around Twitter’s newest advertising model: the conversational ads. The main idea... read more →
Jan
11
For businesses that want to effectively sell products, Facebook’s Dynamic Product Ads is a great starting point. The service has already proven itself with companies such as Target, so why not give it a go? So, what do Dynamic Product Ads really stand for? Well, according to Facebook, these ads... read more →
Dec
29
With more than 300 million monthly active users, we can safely state that Instagram is meaningful when it comes to marketing campaigns. But how to conduct a successful Instagram campaign and win more followers? Here are our tips. Gain Followers! Photo by Jonathan Rolande Content is Everything You don’t have to... read more →
Dec
18
Launched in October, Facebook Lead Ads was anticipated by many small business owners and marketers, who immediately started using the new program. Now, one question remains: was the hype around it worth it? Facebook Lead Ads It’s a mobile phone based world we live in. Marketers and business owners know... read more →
Dec
09
You already know that Facebook is an essential way to advertise your business, but sometimes, we lose sight of just how important Twitter is, too. Here are some of the best Twitter marketing campaigns to inspire you to step up your blue bird game! Twitter, You Cutie! Coca Cola What an... read more →
Dec
03
Sometimes, things just don’t go the way we planned. A crazy idea sparks in your head, you write it down, make plans for it… even the management smiles down at you like the Lion King did at Simba. It all starts out great and then, without a moment’s notice, everything... read more →
Nov
27
Star Wars fans, rejoice! Google has done it again. In a creative marketing move, Google has created something that everyone who loves Star Wars will rush to download on their desktops, laptops, tablets and smartphones: a total transformation of ordinary apps into ultra-cool Star Wars programmes. Match... read more →
Nov
19
From Black Friday through Cyber Monday to Christmas, the season of shopping frenzies has begun! This is the best time to roll out the red carpet for your customers… and what better way to do that than with a successful holiday marketing campaign? Convincing customers that it’s your brand’s products... read more →
Nov
17
Running for almost year now, the live-streaming app has quickly gained popularity - just in the first ten days of its release, it attracted one million users. One of the founders of Periscope, Kayvon Beykpour said that on a daily basis, people watch 40 years’ worth of videos on their iOS... read more →